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Championing Great Employee Experiences: Transform HR into a Strategic Driver of Business Success

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Introduction to the HR Mastermind

The People Practices Course isn’t just another HR training. It’s a comprehensive program designed for HR professionals and business leaders who want to go beyond traditional practices to truly impact organizational success.

Your Path to HR Mastery: The 5 Core Pillars

What's inside?

Pillar 1: Protocols – Building Strong Foundations

Understand Awareness, Treatment, Conscious Commitment and Standards

Pillar 2: Practices – Innovative HR Techniques for Success

Learn about Gameplan, Goals and Purposes, People Gain, Growth and much more

Pillar 3: Positioning – Elevating HR’s Strategic Role

Unpack professionalism, Power, packaging and the Profit Contribution by HR


Pillar 4: Presenting – HR as a Leadership Voice

Explore the benefits of Optimising, Intonation, Clarity and Engagement


Pillar 5: Promoting – Amplifying HR’s Impact

In these lessons we will offer practical strategies to partner, practice, pitch, perform and much more

Just a Glimpse – These Are Only a Few of the Powerful Frameworks & Strategies You'll Unlock in the Course!

Program Highlights

TAWBOM Model

A powerful six-step framework designed to align Thoughts, Actions, Words, Behaviors, Optimism, and Mindset for impactful HR leadership. This model helps HR professionals drive engagement, accountability, and business growth by ensuring consistency between intention and execution. Learn how to harness the power of alignment to create a thriving workplace culture that directly influences the bottom line

CUE Model

Connect: The book stresses building relationships and fostering a sense of community, including strategies like being aware of self and others, connecting with the audience, creating opportunities for connections, and ensuring transparent communication .

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Understand: A key theme is the need for HR to understand employees' experiences and needs, with understanding strategies like active listening, ongoing feedback, audience awareness, and diagnosing business needs .

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Engage: The book provides strategies for actively engaging employees, including making your voice felt, fostering interaction, empowering employees, soliciting feedback, recognizing accomplishments, and providing clear career paths .

By implementing these strategies, HR professionals can foster a positive workplace culture, improve employee satisfaction, and drive organizational success

Employee Touchpoints

A structured approach to managing the employee journey, ensuring a seamless experience from recruitment to career transitions. This framework focuses on six critical areas: Recruitment & Onboarding, Performance Management, Employee Development, Compensation & Benefits, Employee Relations & Engagement, and Career Transitions. By optimizing these touchpoints, HR leaders can enhance employee satisfaction, drive productivity, and create a thriving workplace culture that supports business success.

ROI Calculator for HR Programs

Key aspects of demonstrating ROI in HR programs include:

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Linking HR initiatives with company success metrics, which ensures HR plays a direct role in driving financial performance.

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Measuring and tracking key metrics related to the people-to-profit pathway, such as employee engagement scores, turnover rates, and customer satisfaction ratings.

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Demonstrating value through metrics and quantifying cost savings from HR initiatives such as streamlined resources and enhanced employee retention .

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Presenting clear reports that summarize findings and communicate results to stakeholders in clear language .

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Focusing on value-adding elements in HR reports and dashboards.

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Using data analytics to make informed decisions about talent management, recruitment, and performance evaluation .

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Highlighting increased profitability that results from increased employee engagement, satisfaction, and retention .

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Linking employee satisfaction to customer satisfaction, demonstrating how engaged employees lead to loyal customers and increased revenue.

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Measuring tangible benefits, such as cost savings and increased revenue, that stem from effective HR programs

Impact of HR on Profit Margins

HR contributes to profitability through employee engagement, retention, and productivity

Greater Profitability is achieved when HR pros are happy, and therefore there are happier employees and customer

Audience Engagement

Interaction and participation: Encouraging audience participation to create a two-way conversation and keep them actively thinking about the content .

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Relevance: Tailoring content and tone based on the audience's needs, expectations, and knowledge level to ensure the message resonates .

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Storytelling: Weaving key points into a story that outlines the challenges, solutions, and benefits of HR strategies, while grounding data in real-life examples to make the message more relatable.

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Clear takeaways : Summarizing key points and providing clear action steps for the audience to implement .

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Enthusiasm: Engaging through the HR professional's stance, voice clarity, and expression, engagement, and eye contact with the audience.

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Eye contact and Movement: Making eye contact and using body language to maintain audience attention .

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Transparent Communication: Communicating company goals and decisions.

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Demonstrate Passion: to be a role model to people .

By incorporating these practices, HR professionals can create presentations and communications that captivate their audience, foster meaningful connections, and drive desired outcomes

Engagement Strategies Mindmap

It emphasizes that HR practices contribute to the overall productive management of human capital within an organization and offers strategies, which include:

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Creating a positive work environment by fostering a culture where employees feel valued and supported.

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Providing growth opportunities through learning and career development programs1.

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Recognizing contributions and appreciating employees' efforts1.

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Promoting open communication and transparency1.

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Structured Onboarding process.

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Aligning rewards with contributions.

The book emphasizes that these engagement strategies will motivate employees and also lead to increased customer loyalty and profitability

Storytelling Framework

A valuable tool for HR professionals, particularly in presentations and communications.

A storytelling framework based on the book includes :

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Challenges: Describing the problems that the HR strategy addresses, including employee engagement, retention, or performance .

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Solutions: Explaining the strategies or interventions implemented to overcome the challenges, such as new programs, policies, or initiatives .

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Benefits: Highlighting the positive outcomes and impact of the HR strategy, and using real-life examples and data to demonstrate improvements in employee morale, retention, or productivity.

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Real-life examples: Sharing a success story of how a particular HR intervention positively impacted employee morale or retention, and focusing on people and their experiences to make the story more engaging and relatable.

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Relatability: Transforming complex or abstract ideas into something tangible and relatable, thus keeping the audience engaged and making the message more impactful.

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Emotional Connection: Evoking emotion to make the message stick.

By using this storytelling framework, HR professionals can transform complex information into engaging narratives that resonate with their audience, making their message more impactful and memorable

HR Partnership Model

Showcasing internal and external relationships that contribute to HR and organisational success

Needs Assessment Framework

The steps for conducting a needs assessment, including methods like surveys, focus groups, and interviews with employee

Engagement Survey Results

Showcasing metrics like satisfaction rates and areas for improvement and how to develop and implement recommended interventions

Performance Metric Calculator

It offers insights to identify strengths and weaknesses, supports data-driven decision-making, and guides targeted improvements, fostering a culture of continuous development and enhancing overall performance

Transform Your HR Practice and Drive Real Impact

What will you receive?

untickedStructured Protocols for greater self and others awareness

untickedInnovative HR Practices for a Motivated Workforce

untickedStrategic Positioning to Drive Organizational Success

untickedConfident Presenting Skills for Leadership Engagement

untickedTools to Promote HR’s Contributions Internally and Externally

Bonus materials:

A digital download of The People to Profit Code book

An exclusive HR Template pack

Regular price Per Pillar:

$197

Regular price for 5 Pillars:

$985

Special price offer Per Pillar:

$149

Special price offer for 5 pillars:

$745

1 Pillar Special Offer

5 Pillar Special Offer

About the Program Creator and Instructor

Avril Johnson Williamson

CEO and Founder

Avril is a visionary executive with a diverse background in education, corporate learning, and human resources. She progressed from a schoolteacher to Chief HR Officer and CEO, gaining extensive experience in finance, manufacturing, ICT, telecommunications, public service, and higher education. Known for transforming organizations and enhancing employee and client experiences, Avril has received a Global Leadership Excellence Award for her best-in-class HR practices. With qualifications in business administration and executive coaching, she leads high-performing teams and emphasizes people-centered approaches with integrity. Avril advocates for work-life balance, diversity, and equality, driven by her personal motto: "There is no growth of business without the growth of people." Her vision focuses on fostering leadership growth to improve workplaces and society.

This Course is Right for You if you are....

HR Professionals: Looking to elevate themselves and their department’s influence

HR Managers and Executives: Who want to align HR with strategic business goals that demonstrate HR’s value add to the business bottom

Business Owners and Entrepreneurs: Seeking to build and use a solid HR framework

Team Leaders and Department Heads: Interested in effective people management

FAQ

Q1: Who is this course designed for?

This course is designed for HR professionals, managers, business owners, and team leaders who want to elevate their understanding of strategic HR practices. Whether you’re new to HR or an experienced leader, this course provides actionable insights that can be applied immediately.

Q2: What will I learn in this course?

The course is structured around five core pillars: Protocols, Practices, Positioning, Presenting, and Promoting. Each pillar represents a key area in modern HR, focusing on effective HR protocols, innovative practices, positioning HR as a strategic partner, presenting ideas to stakeholders, and promoting HR’s impact on business growth.

Q3: How is the course content delivered?

The course is delivered through a combination of video lessons, interactive quizzes, downloadable resources, and real-world case studies. Modules include both self-paced learning and interactive elements to engage with the material more deeply.

Q4: Is the course self-paced, or are there live sessions?

The course is primarily self-paced, allowing you to learn at your own speed and revisit modules as needed. Certain live Q&A sessions or webinars may be offered periodically, giving participants the opportunity to ask questions and engage with instructors in real time.

Q5: How long does it take to complete the course?

The People Practices Course is designed to be completed over 6-8 weeks if dedicating 3-4 hours per week. However, you can work at your own pace and take as long as needed, with access to all content for 12 months after enrollment.

Q6: What support is available if I have questions during the course?

Participants will have access to an online support team and can reach out with questions via email or the course platform. Additionally, there are community forums where you can discuss topics with fellow participants and learn from their insights.

Q7: Will I receive a certificate upon completion?

Yes, all participants who complete the course will receive a certificate of completion. This certificate can be shared with employers or on professional networks to showcase your HR expertise.

Q8: Are there any prerequisites for enrolling in the course?

No prior experience is required to enroll, but a basic understanding of HR principles or experience in people management will enhance your learning experience. The course covers both foundational and advanced HR topics.

Q9: What kind of results can I expect after completing this course?

By the end of the course, you’ll be equipped with actionable strategies to drive employee engagement, streamline HR processes, and position HR as a valuable contributor to business success. You’ll gain skills in creating HR protocols, presenting HR’s value to stakeholders, and implementing initiatives that directly impact your organization’s bottom line.

Q10: How do I enroll in the course?

Enrollment is easy! Visit our course website, select the People Practices Course, and follow the prompts to sign up. You can make a one-time payment or choose a payment plan if available.

Q11: Are there any discounts available?

We periodically offer early-bird discounts, group rates, or discounts for returning participants. Check our website for the latest promotions or reach out to our support team to inquire about any current offers.

Q12: Is there a refund policy if I decide the course isn’t right for me?

Yes, we offer a satisfaction guarantee. If you’re not completely satisfied within the first 14 days of enrolling, you can request a full refund, no questions asked.

Q13: Will I have access to updates if the course content is revised?

Absolutely! Enrolled participants will have access to any updated content or additional resources for the full 12 months. We periodically update our course to reflect the latest HR practices and trends.

Q14: Can I share the course material with my team?

Each enrollment is for individual use only. However, if you’re interested in enrolling a team, we offer group discounts. Contact us for more information about team packages.

Q15: What makes this course different from other HR training programs?

The People Practices Course is unique because it blends practical HR strategies with business alignment principles. It focuses on transforming HR from an operational function into a strategic partner within the organization, ensuring HR leaders can drive real business results. The 5 pillars framework is tailored to equip HR professionals with both tactical skills and the confidence to lead.

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